facts sell, generalisations don't

Facts Sell, Generalizations Dzn't...
As i mentioned before about the ads for smokers are all imply smoking kills.. This fact is crucial that as i used some research methodologies i can say that everybody who i send mail surveys, they all answered "Yes to the question" Do you know the effects of smoking to human health, individually and environmentally? " Not only for the primary research answer is, yes, for the above question, but also as a secondary research i have done shows that who still smokes or used to smoke knows the correct answer. In this occasion what i need to do is to discover an interesting plus a unique fact/s, that people unaware of, may be something like trivial observations that exist but unnoticed before. Something powerful and unexcepted.

2 comments

biggerdrawings said...

What a difference! much more interesting, more impact. Hope you had a better weekend and got some sleep. Here are the notes for session 4 some of the points we went over on Friday.

Hope you've had a better weekend and got some sleep! It was good to go over your blog o Friday and hope you found the references a help. Have a go at making your blog personal and clear to follow ideas and developments. Let you visuals, images or sketches lead.

Here are some notes from session4, they bullet point some of the areas discussed on Friday.

For session 4 I went over with Lara the development of her process, design thinking map for the RSA project and recommended:
1. To consider re organising the layout to clarify important areas, references and working material.
2. Creating a ‘Research document’ for the RSA hand in (please check brief) This could be a series of prepare A3 pages where areas of your research map could be photographed or areas of interest or developments presented. By prepaing A3 sheet binding can be left until the end.
3. Consider clearing Design research wall and only put back areas currently be developed, ready for the next stage.

We also looked at Lara’s blog and made suggestions in ways that it might be more visually developed, like a sketch book. Suggested:
1.Type should be edited and support visual reference.
2.Use headings and sub headings
3.Identify through size or colour important points
4. Identify speech or extracts again using colour or font size.

We also looked at some of the resource references I prepared which you might find helpful.
http://www.innovation.rca.ac.uk
http://www.nesta.org.uk/programmes
http://www.johnsonbanks.co.uk
http://www.designcouncil.org.uk
http://www.thefuturelaboratory.com/

biggerdrawings said...

What a difference so much better. So go on give us some fantastic images or sketches!

Will send you a brief on Authorship/collections presentation early in the week.

As discussed we will meet next Friday at 11am at the Bardgehouse, Oxo Tower Bankside. You can get to the gallery from Waterloo. We could then go onto the Design Museum or Design Council.